

I am an aspiring marketing professional, who is looking to expand and branch my expertise.
My experience includes a foundation in operational, administrative and content creation tasks. I obtains a keen familiarity with campaign tracking, analytics tools and a commitment to data driven decision making ensuring optimal campaign performance. I hold all the soft and hard skills necessary to build successful and intuitive content.
With a native understanding of various platforms including Instagram, Facebook , TikTok and X , I have developed a diverse skillset in navigating the dynamic world of social media.
With my comprehensive understanding to multi-platform content creation including still image, animated and video based material, I pursue an engagement lead approach that consistently seeks to communicate with audiences across demographics.
Throughout my experience I have developed my copywriting skills , adapting to campaign strategies and objectives across platforms.
Digital Marketing And Operations Assistant @ Vortex Coworking
I played a pivotal role in crafting compelling social media content for a brand, leveraging my creativity and strategic insights to enhance its online presence and engage with the target audience effectively.
I created posts, reels, blogs and monthly newsletters.
Utilised Channels like Mailchimp, Canva, Capcut, Eventbrite, SocialCommerce and Zapier.
Instagram . Facebook . LinkedIn . YouTube
Aided in the conceptualization and filming of this Instagram Video on an event we had hosted.
Also posted on Facebook and LinkedIn
Valentines day story posted on Instagram created using Canva and Capcut.
Created a "Day In The Life" story post for Instagram using Canva, Capcut and Dropbox editing.
Used Zapier to set up automation processes for the membership plans.
Created the Eventbrite posting for this event.
#FilterTheNoise: Are Things Getting Worse Or Does It Just Feel This Way ? Tickets, Thu 15 Feb 2024 at 18:30 | Eventbrit
Conceptualized, planned and created the imagery and promotional content for this event. I will also be hosting and make sure seamless coordination from inception to execution
Vortex's monthly newsletter
January's Issue:
Welcoming 2024 at Vortex (campaign-archive.com)
February's Issue:
Feel good February (campaign-archive.com)
Marches Issue:
News, Updates and Exclusive V Delights March-ing! (campaign-archive.com)
Aprils Issue:
En Abril, planes mil (campaign-archive.com)
The channels used to create these newsletters were Mailchimp and Canva for visuals.
Unveiling Valencia's Hidden Gems: 10 Treasures You Must Discover !
Written in both English and Spanish translation
Created using Canva
Assisted in the development of the creators page throughout their creative evolution. Produced, directed and conceptualised individual content pieces as well as consulted on general account direction.
Aided in the creation of weekly Instagram posts highlighting events and pushing out key information in student wellness services.
"Throughout Serena's time at Vortex Co-working, she demonstrated an impressive proficiency in operations, exhibiting sharp analytical skills and a proactive approach. Serena actively contributed to various facets of our operations, including the creation of the monthly newsletter, coordination with guest speakers , and the conceptualization and execution of events. As an intern, Serena's unwavering dedication and swift adaptability made a substantial and positive impact on our team dynamics.
Overall, Serena is a team player, proactive and always one step ahead anticipating needs and solutions. Any team will be lucky to count on Serena".
Andrea Monge, Operations @
Vortex Coworking Valencia
"I am delighted to share my appreciation for Serena as she has been a great asset to the creation of my brand on TikTok. Since the beginning of my journey Serena has continually aided in the producing, directing, filming and staring in my content . She has executed every task delivered to her with the upmost enthusiasm and professionalism. She has a keen eye in the digital world , understands trends and is quick to suggest creative approaches. I believe her contribution will be invaluable to any project she's a part of".
M0space @ Tiktok
"Serena has developed into a great marketing assistant and has only added value to the team. Whilst her time with me she has proven that she is adapt to any situation or task presented to her, and completes without hesitation even when its above her capability , she will go the extra mile. Serena's proactive approach, attention to detail , and willingness to contribute and learn new hard skills is commendable and is what makes her the perfect candidate and a great team member".
Zaynab Tariq @ CerealBox
Assisted in copywriting, email marketing strategy and general administrative assistance.
Aided in the creation of this Instagram post, created the visuals using Canva.
My inbox is always open, you can contact me with the contact form here or with the details below:
Email: SERENACAMPER01@GMAIL.COM